We have been doing e-mail newsletters for clients since 2005. In the last few years, we've had 25 different clients across a variety of industries focused on B2B marketing. Recently, we started to ...

Keeping your customers engaged throughout the lifecycle of their relationship with you can turn them into advocates who market your business for free... Life cycle marketing includes all of the ...

Today is the official end of the 2023 marketing year. Therefore, it is a good time to review past performance and consider any changes I want to make going forward. As I have stated previously, my ...

Pattern89, a marketing technology company revolutionizing social media marketing through artificial intelligence (AI), announced the launch of new tools to maximize and understand ad performance at ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. At a Zeta Live conference, a speaker discussing the importance of customer centricity ...