Learn why first-party data plays an increasingly important role in how automated ad campaigns are optimized and measured.
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign-up here. Norman Becomes GroupM CEO The quotable Rob Norman, digital chief of the biggest media buying agency on the planet, GroupM, ...
The agency highlights that website design now plays a direct role in AI search visibility. Page structure, semantic HTML, performance, accessibility, schema markup, and content hierarchy all influence ...
Google Ads’ new diagnostics tool helps advertisers catch data connection issues early, protecting conversion tracking and ...
Search engines, social media, e-commerce, and mobile games all make money by selling advertising. But making ads work in AI search might not be so straightforward. Perplexity, for instance, reportedly ...
La Habra, California - January 16, 2026 - PRESSADVANTAGE - Daren Ng, a recognized professional in digital marketing, ...
Google is testing ads in AI Mode as Search revenue grew 17% to $63 billion. AI Mode queries run 3x longer than traditional ...
Google DeepMind CEO Demis Hassabis says Google doesn't have any current plans for ads in Gemini, as OpenAI moves toward ...