"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." Many shoppers find themselves flocking to Amazon for rare deals you can't find anywhere else. But did you ...

"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." Many shoppers flock to Amazon for rare deals you can't find anywhere else. But did you know that outside ...

Amazon’s Winter Sale is officially here, and for beauty lovers, it’s basically a digital treasure hunt. From cult-favorite ...

Amazon Big Deals Day is an excellent time to get a great beauty deal. Previous year's sales have seen huge haircare discounts and majorly discounted skincare, so it's no surprise shoppers eagerly ...

Shoppers Say: "This is now my favorite mascara. I had some eyelashes that were gappy because of bad fake lashes and no matter what serum I put on them they just wouldn't grow back. This mascara grew ...

TikTok's popular beauty brand Tarte Cosmetics has made its extensive range of products available on Amazon Premium Beauty. You can now choose from a wide selection of products, all ready to be ...

Beauty is a key growth category for Amazon, having greatly expanded its number of brands sold. By expanding its indie beauty category, Amazon has appealed to more shoppers. The efforts are paying off: ...

Five-year-old Hero Cosmetics made $100 million in sales in 2021, much of it on Amazon. Aaron Mizrahi leads Hero Cosmetics' Amazon ads operation in the cutthroat skin care category. He shared how his ...