Microsoft took the first step to integrate data from its LinkedIn acquisition into a new advertising platform that launched Thursday. Microsoft Audience Network, a platform powered by artificial ...

Facebook’s Audience Network is seeing in-app bidding start to pick up some serious momentum. The number of publishers monetizing through a unified auction increased sevenfold over the past year. Half ...

Explore Microsoft Advertising's October announcements, including several new Audience Ads features and a reminder to try Performance Max. Microsoft introduced several updates to Audience Ads bidding, ...

Podcast monetization is top of mind at Spotify. On Monday, the audio streaming platform introduced the Spotify Audience Network, an audio advertising marketplace where advertisers can reach listeners ...

Microsoft Advertising just rolled out new exclusion management tools for Search Ads and Audience Ads, making it easier for advertisers to control where their ads appear — and where they don’t. What’s ...

Microsoft has revised its multi-channel strategy, which will be accessible for all advertisers on February 21st. Additionally, the audience ad bid modifier will no longer be visible in your campaign ...

Search Engine Land is your go-to source for Microsoft Ads news, strategies, and in-depth content. You’ll find a wide range of up-to-date and authoritative resources, including the latest news, ...

The audience list reduction to 100 users makes it easier for advertisers of all sizes to use remarketing and customer list.

Q. What’s this about Facebook opting users into ads across the rest of the Web based on their interests? A. A blog post called “Awkward Conversation With Facebook” about this issue has gotten intense ...

CANNES, France--(BUSINESS WIRE)--Today, RTB House announces the launch of PrimeAudience, the first company dedicated to utilising Chrome’s Protected Audience API and Topics API to provide advertisers ...