After years of false starts, the future of augmented reality may depend not on chips or software, but on how light moves ...

The global augmented reality market size was US$ 16.9 billion in 2021. The global augmented reality market is forecast to grow to US$ 109.4 billion by 2030 by growing at a compound annual growth rate ...

Virtual try-on fashion and AR shopping are transforming the way people buy clothes online, solving fit issues and creating a ...

This could be good news for the Apple Vision Pro and the rumored “Apple Glasses”: the augmented reality is forecast to ...

LAS VEGAS, NEVADA - JANUARY 04: TCL Mobile Chief Marketing Officer Stefan Streit wears a pair of TCL RayNeo X2 augmented reality (AR) glasses as he speaks at a TCL press event at CES 2023 at the ...

Augmented Reality (AR) is no longer a novelty. It’s a strategic force reshaping how consumers discover, evaluate and purchase products. AR bridges digital and physical retail in ways that drive ...

Why Qualcomm, Sandbox VR, Bilt, and Journee are among Fast Company’s Most Innovative Companies in augmented and virtual reality for 2024. Augmented reality and virtual reality are about a lot more ...

Yasir is the Founder and CEO of Taazaa, Inc. He has decades of experience working with technology thought leaders across industries. When Pokémon Go landed in 2016, it wasn’t just Pokémon that ...

Why TIME Magazine Calls the RayNeo X3 Pro One of the "Best Inventions of 2025" The X3 Pro is engineered to be a versatile ...

At first glance, the AR Magic T-Shirt appears like any other children’s garment. However, when scanned using a smartphone, ...

Artists, record labels, and music marketers are creating custom filters to promote songs, as augmented-reality effects take off on social media.

Overview: Side-by-side picks for entertainment, gaming, and lifestyle use.Clear pros, cons, and current India pricing.Helps ...