We have purposefully tweaked our traditional Drexel Dragon Blue to be a darker Drexel Campaign Blue. The deep blue connotes security, professionalism, and trustworthiness. The two colors compliment ...

The new logo for Vice President Kamala Harris’s campaign was ever so slightly redesigned this past weekend. Voters are unlikely to tell the difference, but design nerds will be happier. The crossbar ...

In most political campaigns, design is often the last item on the checklist. Pick a colour, slap on a slogan, and pray that someone will notice your sign in the forest of lawn clutter. The assumption ...

In today’s fast-paced digital world, where attention spans are short and competition is fierce, strong visuals can make or break a marketing campaign. A compelling graphic isn’t just about looking ...

Without a doubt, crowdsourcing and/or "kickstarting" has become a defining part of this generation of entrepreneurs and thinkers. Kickstarter alone has given thousands of people the financial ability ...

Zohran Mamdani's mayoral campaign recently riffed on the New York Knicks logo, but it's not the first to lean into brand parody. The viral Harris-Walz camo hat is campaign merch at its best Camo print ...

Behind every successful marketing campaign is a valuable takeaway that can shape future efforts. Knowing what worked, why it worked and how to apply those insights can help teams design campaigns that ...

Mental health charity Beder has unveiled a distinctive design approach to public awareness campaigning. The organisation has collaborated with designers and illustrators from across the globe to wrap ...