Rather than positioning itself as a stand-alone tool, TikTok is extending its presence through the marketing platforms that ...

Channel Partners launches an AI-powered retail execution and activation platform, uniting five industry leaders at national scale. By aligning our talent, data, and technology under one unified system ...

Alongside its revamped channel strategy, GTT, a provider of managed network and security services, is rolling out its ...

Say the word ‘channel’ to a marketer and they’ll almost certainly think SEO, PPC, email and many other digital media channels. But, to the rest of the business outside of marketing, the word ‘channel’ ...

Hewlett Packard Enterprise (HPE) rolled out the first phase of its overhauled partner program that will see a handful of legacy programs replaced with a more streamlined approach, though integration ...

In India’s fast-evolving channel loyalty ecosystem, where distribution networks are central to business growth and market reach, a new report by Benepik, a loyalty, rewards, and engagement solution, ...