Having a clear direction for your career is paramount, especially for those aspiring to earn annual salaries of $100,000 or more. A personal mission statement serves as a compass, guides your career ...

Your company mission is the North Star of your business, guiding each and every decision you make. Writing one, therefore, isn’t just about creating a clever slogan or summarizing your goals; it’s ...

AchieveIt explains a process for creating a mission statement in a whitepaper, “Mission Statements: A How-To.” 1. Each participant brainstorms about why the organization exists, chooses his or her ...

Traditional mission statements focus on the company, not the customer. To create a more customer-centric organization, start with changing your mission statement by giving it an external focus. While ...

In my talks to parents, I always include how to make a Family Mission Statement. After my talk, I’ve had parents whose children are now grown come up and say, “I wish we had done that as a family.” ...

Jennifer Simonson is a business journalist with a decade of experience covering entrepreneurship and small business. Drawing on her background as a founder of multiple startups, she writes for Forbes ...

"What good is a fast car, a flash house, and a gold-plated dunny to me? Absolutely no good at all. I’ve been put on this planet to protect wildlife and wilderness areas, which in essence is going to ...

What are the elements of a well-formed mission statement for restaurant brands? While we recently saw Starbucks update its mission statement as part of a multi-faceted organizational transformation, ...

Why do you exist? The question has perplexed all of humanity for thousands of years, and, still, individuals today in the information age seek to understand the very reason for their existence.