Flowchart vs. process map, what do you choose to use? When it comes to mapping out a project, you’ve got several choices on how to visualize them. If you’ve had trouble deciding on a format for your ...

Instead of mapping your customer journey and then figuring out what to do with it, begin the mapping process with specific operational goals in mind. Journey mapping is no longer a new practice. For ...

Are you getting the most out of your journey maps? With this 11-step process, you can ensure your efforts don’t go to waste. Journey mapping is one of the most powerful tools to help you understand ...