Most businesses assume that direct mail marketing companies compete on stronger creative, but in the first 200 characters of ...

Florida-based marketing software firm DirectMail2.0 is pleased to announce it has expanded its tech ecosystem with the acquisition of 40-year-old mailing institution Who’s Mailing What! (WMW), a ...

A centralized database and a generous direct mail offer enabled Johnston & Murphy to increase repeat purchases among its top tier customers. The shoe retailer’s typical customer is between ages 35-55, ...

As businesses adapt to consumer shopping habits in the post-pandemic world, it's important to evolve your direct mail marketing strategy to stay relevant and ensure your direct mail list converts.