The perfume industry is booming — but some scent enthusiasts spray way too much. (Getty Images) How do you avoid joining their ranks? Ahead, experts share the best way to apply perfume and cologne (a ...

Tue, May 3, 2022 at 1:20 PM UTC Thankfully, there are a few key application techniques and tricks to ensure your scent lasts all day long, and we turned to a handful of professional noses for their ...

Just like a stylish handbag or piece of statement jewelry can quickly complete an outfit, the right perfume can serve as the pièce de résistance of your beauty wardrobe. Fragrance shelf life can vary, ...

IF SCENT IS the strongest form of memory, then it’s what will largely drive the impression you leave behind after exiting a room. This is why we wear cologne, no matter the season. But whether it’s ...

Making your scent endure isn’t just about picking a long-lasting option: it’s chemistry. It’s timing. It’s even about where you spray it. “Fragrance is where chemistry meets memory,” says perfumer ...

Your fragrance is one of the more expensive tools in any well-considered grooming arsenal. It’s also one of the most personal — not just for you but the people around you, too. There’s some precious ...

There’s something about catching a hint of someone’s perfume long after they’ve left. Maybe it’s the friend whose floral scent always seems to linger, or the coworker who somehow still smells amazing ...

Just like a stylish handbag or piece of statement jewelry can quickly complete an outfit, the right perfume can serve as the pièce de résistance of your beauty wardrobe. Fragrance shelf life can vary, ...

We’ve all been there: You enter an elevator, airplane or other confined space and your senses are immediately assaulted by an overpowering, eye-watering scent that, used more sparingly, might smell ...