A few factors play into creating a TikTok-famous beauty product. The results need to be wow-worthy, the application process needs to look simple-yet-enticing, and it needs to perform better than other ...

Lip stains are nothing new, of course, but it's fair to say they're staging a comeback. Big time. The lure of high-impact pigment and staying power (with very low effort and skill required) is ...

Read the original article on Purewow. Recently, a friend and I treated ourselves to a mom’s night away—we booked a hotel room and went out on the town. But before we headed out, we spent a few minutes ...

We may receive a portion of sales if you purchase a product through a link in this article. This lip product did exactly as it advertised, staining my lips with my chosen shade (called “First Kiss,” a ...

We test out the viral NYX Shine Loud High Shine Lip Color, which promises a transfer-proof 16-hour wear.

We may earn commission from links on this page, but we only recommend products we love. Promise. Fun fact: Whenever I see a new makeup product reach TikTok fame, the beauty journalist in me must try ...

The L’Oreal Paris Rouge Signature Matte Lip Stain was the best value winner in my larger tested best long-lasting lipsticks review. Ahead, learn more about this little tube’s comfortable color payoff ...

We may receive a portion of sales if you purchase a product through a link in this article. If you’re a beauty girlie on TikTok, chances are your life has recently changed by way of a new product ...

Beauty is a playful and personal mode of expression. There's no wrong way to explore it as long as you're having fun. Enter: Test Mode, a series in which InStyle puts the latest buzzy makeup, nails, ...