Matt Webber is an experienced personal finance writer, researcher, and editor. He has published widely on personal finance, marketing, and the impact of technology on contemporary arts and culture.

As the popular saying goes: A goal without a plan is just a wish. This applies to a corporate strategy. It can look great in a proverbial template, but it falls flat if there is no documented action ...

A business plan outlines the what, why, when, and how of business operations. The “what” represents the products or services the business will offer to the market. The “why” denotes the purpose of the ...