Understanding and leveraging seasonality in business can lead to growth by identifying patterns in sales and customer behavior. Properly preparing for seasonal trends includes stocking up on inventory ...
The Advanced Study Institute of Asia (ASIA) report ‘Prime[D] to Buy: Flash Sales and Deceptive Design’, delves into the issue of dark patterns used in flash sales on digital platforms, impacting ...
As a former Xerox sales leader, I was steeped, bathed and weekly anointed into how to sell effectively from learning programs like: SpinSelling, Negotiating to Win, Solution Selling, How to sell to a ...
Festive sales are the clearest stress test for Indian e-commerce, and year after year they expose the same dark patterns. Platforms hype deep discounts, push urgency, and sell premium memberships.
The government has banned the use of 'dark patterns' by e-commerce and online platforms. These deceptive practices manipulate customers into purchasing products they didn't intend to or lure them into ...