I went for the TikTok-viral personal color analysis in South Korea. It cost $75, and involved finding what colors suit my complexion best. Although finding out I'm a "summer pale" was enlightening, I ...

If you've been on TikTok or Instagram lately, you've likely scrolled across more than a few seasonal color analyses. Many of these trending videos focus on how to find the best hair color for your ...

Kim Armga, of Jacksonville, was grieving her 15-year-old daughter when she found color theory six years ago. “I stopped caring for myself,” she said. “I didn’t know what to do.” She had stopped taking ...

The soft summer color palette features silvery tones and muted colors like sage green, gray-blue, and dusty pink. Those who fall in the soft summer category tend to have complexions with neutral to ...