Your purpose has power. It is the reason your organization exists. Pretty much every organization has mission, vision, and values statements, which should guide strategy and inform company culture, ...

Jim Douglas is the Chief Executive Officer of Luciq, the first and leading Agentic Observability platform built exclusively for mobile. Rebranding is often seen as a cosmetic change. In reality, it's ...

At a moment when confidence in institutions is fragile, wealth advisors who lead with a clear purpose—and live it ...

Several years back, Gartner made the polarizing prediction that CMOs would one day outspend CIOs on technology. The declaration seemed outrageous at the time, but it proved true as early as 2015. Over ...

FINN Diagnostic Ranking Tool Enables Brands to Explore How Product and Purpose Priorities Influence Customer-Purchasing Decisions and Avoid Market Missteps Generational Expectations and Geography ...

For many organisations, the word "purpose" has become an aspirational placeholder—framed on walls, repeated in reports, and recited at town halls. Yet too often, it remains disconnected from the daily ...