Sherine Yap describes herself as a new breed of marketer who is bringing the customer centricity and commerciality of her brand marketing roots into the world of data. Starting out on agency side in ...

HOUSTON -- Shell is launching a new Q3 marketing campaign aimed at continuing to educate drivers on how Shell Nitrogen Enriched Gasolines help clean and protect critical engine parts to improve ...

From today (23 July), Shell customers at “hundreds” of its petrol stations will be able to pay using their mobile phone and PayPal account. The “Fill up and go” service, an add-on in Shell’s mobile ...

HOUSTON -- Shell Oil Products US and Motiva Enterprises LLC have launched an integrated marketing campaign designed to reward existing customers and attract new customers. The program uses advertising ...

Shell Rimula, a premium heavy duty diesel engine oil, has launched a new integrated global marketing campaign celebrating the dreams and aspirations of truckers and fleet managers across the world.The ...

Consumers who take to the road this summer may be in for some free gasoline thanks to a $30 million marketing campaign launched by Shell Oil Products U.S. The campaign, which is aimed at driving ...

Chris Hayek is director of global brand management for Shell Lubricants. He leads the global team that manages brand strategies for the Pennzoil, Quaker State, and Formula Shell brands. In 2014, Shell ...

Shell’s marketing lead (Singapore and Indonesia) Emily Han (pictured) has joined Happy Marketer as partner for client engagement. In her new role, she will report to chief growth officer Sanchit ...

Muscat: Strengthening their 24-year partnership in Oman, Shell Oman Marketing Company (Shell Oman) and Opal Marketing and Industry LLC’s Precision Tune Auto Care(PTAC) have signed a strategic ...

Muscat: Shell Oman Marketing Company (Shell Oman) signed a Memorandum of Understanding (MoU) with the Oman Automobile Association (OAA), aimed at delivering an exceptional experience for customers of ...