When fraud charges surfaced, the narrative collapsed quickly. Followers realized that the wealth he showcased depended on ...
Influencers are driving billions of spending each year. Here are the brands benefiting most from their endorsements.
We unpack how brands like L’Oréal Paris, Dior Beauty and Mac Cosmetics ranked in terms of reach, and which influencers had ...
The Metropolitan Opera has invited 70 influencers to help convince a younger, online audience that opera isn’t scary or even ...
New research shows that social media creators have enormous influence over their audiences' politics—especially those who don ...
Christian influencers in the US are galvanising young people looking for meaning in a culture that lacks it, say those of ...
ATLANTA — Millennial and Generation Z Christian influencers are increasingly filling a void in American religion, growing ...
5hon MSNOpinion
Do book critics still matter in the age of influencers?
As influencers fill their feeds with year-end ‘must read’ lists, professional critics must rethink the future of their trade ...
Medical influencers and social media, having changed the ways in which physicians communicate, now carry certain ethical responsibilities.
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