As the director of enterprise sales for an event marketing and management platform, my content typically focuses on using AI for personalization in events. But in this piece, I'd like to explore how ...
Marketing has always been about delivering the right message to the right potential client at the right time. With the advent of artificial intelligence, we’re not just meeting this age-old criterion, ...
Michael Vovk, Cloud leader for Deloitte Consulting LLP, joins Yahoo Finance Live to discuss innovations in personalizing the home-streaming experience, March Madness, and sports' role in the streaming ...
As marketing trends come and go, one thing that hasn’t stopped is the inexorable progress of data and technology in how we target, plan and execute marketing. That’s led to a somewhat unhealthy ...
Join our daily and weekly newsletters for the latest updates and exclusive content on industry-leading AI coverage. Learn More The new normal, the age of disruption, the millisecond economy — however ...
Personalization based on audience segmentation is no longer enough for today’s consumers. Learn how you can use hyper-personalization to boost CX and drive ROI. Mass campaigns, and even personalized ...
Customer experience and personalization have become boardroom topics. Buffeted by increasing competition, banks and financial institutions are working to discover what products and services individual ...
Next year, it will be 30 years since Joe Pine wrote the book Mass Customization, in which he coined the term personalization. So much has happened in the restaurant industry over the last 30 years ...
Co-authored by Nigel Bairstow, Ph.D., and Meezab Fatima Khan, Research Assistant Artificial intelligence has quietly reshaped the way we shop, listen to music, and even decide what to eat for dinner.
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